Sandler Sales Institute; Learn to master the fundamental principles of the Sandler Selling System in this 7-step program.
Contrary to popular sales training, you don't have to make presentations to everyone who will listen. You don't have to be subservient, forfeit your self-respect, or fake enthusiasm about your product or service. In fact, you don't have to be enthusiastic at all. And, you never have to lie! Prospects never control anyone who has mastered David Sandler's revolutionary 7-step program for top sales. In You Can't Teach a Kid to Ride a Bike at a Seminar, you learn to master each of the fundamental principals of the Sandler Selling System® - and how and when to use them.
Popular Reviews
After twenty-five years of feeling the intense pressures of selling, I discovered a system that is truly pressure-free. And it works. That's why I've invested in Sandler training for my entire sales team.
- Carlton L. Miller, President, The Office Works, Inc.
David Sandler's sales principals are the best. This book, packed with powerful, revolutionary ideas, will take its place on bookshelves everywhere along side classics in the field such as Think and Grow Rich!, The Great Salesmen in the World, and How to Win Friends and Influence People.
- Richard S. Newcomb, President and CEO, Creators Syndicate
This is the best book on selling I have ever read.
- Dan Lerner, owner, Y100 Radio
